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SCOSCHE - MAGIC MOUNT

Magnetic Phone Charging Mount

Lifestyledesign partnered with Scosche to create this definitive line of premium Qi phone charging mounts. Each version of the mount combines the simplicity of magnetic phone attachment with the convenience of fast Qi wireless charging.

 
 

CHALLENGE

Create a unique design language for the product line that integrates and expands the Scosche Magic Mount design DNA. Develop a method to combine the magnetic phone attachment feature with Qi wireless charging. Develop a variety of options for attaching the mount inside a vehicle.

APPROACH

Following an in-depth market analysis, Lifestyledesign developed an innovation program to roadmap the development of a comprehensive line of premium phone mounts. The design strategy focused on creating a unique, recognizable visual presence for the entire line, as well as for each version of the mount, and optimizing options for attachment of the phone mount within a vehicle.

RESULTS

Key elements of the design solution include: A proprietary solution to combine the magnetic attachment and the QI charging coil, a coherent, sophisticated design language and consistent CMF strategy across the product line, and innovative design solutions for the functional requirements of the individual products.

 

RESEARCH | INNOVATION | STRATEGY | PRODUCT | CMFG

 
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PRODUCT LINE
We developed a line of automotive phone mounts that are based on a unique Qi charging head. The Head is compatible with any of the 4 mounts. This was a great way to unify the family of products and it helped Scosche manufacture the products more efficiently.

 
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VENT MOUNT

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WINDOW DASH MOUNT

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DOUBLE PIVOT DASH MOUNT

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SINGLE PIVOT DASH MOUNT

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FUNCTIONAL ENGINEERING DEVELOPMENT

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A STRATEGIC PROCESS

Delivering innovation in a CROWDED space